Mercedes-Benz posts best-selling month ever


Mercedes-Benz posted the best-selling month in the company’s history in March and has handed over 158,523 vehicles to customers (+13.3%). With sales of 374,276 cars since the beginning of the year, the company has also posted the strongest first quarter to date (+15.2%).

Ola Källenius”We are continuing the success story of the record year 2013 with additional new products and have posted the best-ever first-quarter sales in the company’s history”, said Ola Källenius, Member of the Divisional Board Mercedes-Benz Cars responsible for Marketing & Sales. “We have been posting double-digit growth rates for sales in every month since the beginning of the year. We expect added impetus from the new C-Class and the compact SUV GLA, which have been taking over the roads of Europe in the last few weeks.”

The company sold 76,587 vehicles in Europe in March (+7.6%). The main growth driver was the UK (+19.8%). On the German domestic market Mercedes-Benz was again the most registered premium brand in Germany with sales of 25,544 units (+1.0%).

In the USA, Mercedes-Benz has delivered 27,401 vehicles to customers (+11.2%) with record-high sales numbers in its biggest sales market both in March and for the entire first quarter, and particularly high growth rates for the S-Class.

Overview of sales by Mercedes-Benz Cars

March 2014
Change in %
Per March 2014
Change in %
Mercedes-Benz
 
158,523
 
+13.3
 
374,276
 
+15.2
 
smart
 
9,555
 
-9.1
 
23,432
 
-8.6
 
Mercedes-Benz Cars
 
168,078
 
+11.7
 
397,708
 
+13.5
 
Mercedes-Benz Sales in the Markets
 
Europe
76,587
+7.6
161,389
+7.5
– thereof Germany
25,544
+1.0
56,002
+5.4
NAFTA
31,493
+9.0
81,853
+4.7
– thereof USA
27,401
+11.2
72,614
+5.0
Asia/Pacific
45,943
+30.9
118,604
+41.7
– thereof Japan
8,690
+39.5
17,807
+50.3
– thereof China
24,937
+34.0
67,058
+47.6
Advertisements